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PROJECT OVERVIEW

Pre-Banc Website Redesign

For this freelance project, I created a website design for desktop and mobile using Figma. The site was for Pre-Banc Business Credit, Inc., a loan provider for small businesses based in Irvine, California. Their site had not been updated in decades, so I created a professional, refreshed design consistent with their existing branding.

Reviewing the Existing Site

The existing Pre-Banc site was extremely outdated and needed a complete transformation. After meeting with the client, I determined the site would benefit from a simpler 4 page structure, streamlined copy, and an updated look.

Previous Pre-Banc Homepage

Pre-Banc Previous Homepage

Previous Pre-Banc About Page

Pre-Banc Previous About Page

Finding Inspiration

I searched for site design inspiration that reflected a simple and professional style. One of Pre-Banc's brand colors is bright red, so I looked for ways to incorporate bright colors without overwhelming the design. I liked the ideas of a subtle gradient background and clear sections to divide content.

Site design inspiration with clear sections
Site design inspiration with subtle gradient background
Site design inspiration with bright brand color

Reorganizing and Writing the Copy

Previous Pre-Banc "How Much Does It Cost?" page

A large part of this project was simplifying and re-organizing complex financial information in a way that made sense for small business owners. I condensed the copy into small chunks of text using simple language, with clear headings and bolded text for easy scanning.

New page design for "How Much Does It Cost?" section

Designing the Desktop Site

I then began designing the desktop version of the site. I selected font styles and created design elements to match the existing branding. I arranged the content into four pages: Home, About Us, Our Services, Contact, and a simple landing page for the Apply for Financing form.

Pre-Banc Home Page desktop site design
Pre-Banc About Page desktop site design
Pre-Banc Services Page desktop site design
Pre-Banc Contact Page desktop site design
Pre-Banc "Apply For Financing" Landing Page desktop site design

Adapting for Mobile

After designing the desktop version, I simplified the site design to be optimized for mobile. This included adding a hamburger menu, adjusting font sizes, and using larger, touch-friendly buttons.

Pre-Banc Home Page mobile site design
Pre-Banc Home Page mobile site design 2
Pre-Banc About Page mobile site design
Pre-Banc About Page mobile site design 2
Pre-Banc Services Page mobile site design
Pre-Banc Site General Style Guide

Creating a
Style Guide

I put together a quick style guide of the brand elements I used in the project, such as color codes and logos. I also included my font selections and sizes to aid and expedite the development process.

Pre-Banc Site Design Laptop and Mobile Mockup on Blue Background

Dev Handoff

I received positive feedback on the site design and approval from the client. I then sent the site designs, style guide, and all assets to the development team, who built the site independently. 

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